We’ve sold the homes : Now we need more to sell in Cheadle

This might sound like an unusual thing for an estate agent to say, especially in a more challenging market, but right now, we need more homes to sell.

In April alone, we agreed a record number of sales across Cheadle, Gatley and the surrounding areas, which is great for our clients, but it’s also left us in a position where we have motivated, proceedable buyers - and not enough quality homes to offer them! which is very frustrating. 

So if you’re thinking of moving, now or even later this year or currently struggling to sell your home, this might be a good time to chat. 

There is a market — if you know how to access it

There’s a lot of noise at the moment about the market being slow or uncertain and that is true to a certain extent. But that’s only half the story, because the reality is:

👉 Homes are still selling
👉 Buyers are still active
👉 But they are far more selective

The homes that are achieving strong results tend to have one thing in common - They are positioned correctly from day one.

Why some homes sell — and others don't

One of the biggest misconceptions is that if a home doesn’t sell, it can simply be adjusted later. The reality is that the first few weeks are where everything happens. 

That’s when buyers are watching.
That’s when interest is highest.
And that’s when competition is created.

If that window is missed, it becomes much harder to recover momentum. That’s when viewings slow down, when buyers start asking questions and noticing that a house is not moving. And that’s when price reductions often follow.

The difference is not the property — it’s the approach

Most homes we see aren’t “bad properties”. They’re just not being given the right start.

That comes down to:

• Pricing strategy (not just the number, but the positioning)
• How the property is launched
• How it is presented to the market
• And how effectively it reaches the right buyers

Get that right, and you create demand. Get it wrong, and the market starts to work against you.

A proven approach — not guesswork

At Maurice Kilbride, everything we do is built around creating that early momentum and data driven. Not a sales pitch to give sellers false optimism. It’s why, on average, our clients achieve £10,389 more than other agents locally (independently verified).

It’s also why we maintain a 90% sale to completion ratio, at a time when around 58% of property transactions are now falling through after an offer has been accepted, that difference matters. Many of our sales are agreed within the first few weeks — not because the market is easier, but because the strategy is right from the start and the process is managed properly all the way through to completion.

A useful question every seller should ask

When choosing an agent, most people focus on:

• The valuation
• The fee
• Or who has the most for sale boards

But one of the most important indicators is often overlooked:

👉 What percentage of their listings actually go on to sell?

Because that tells you:

• How proactive they are
• How well they manage their pipeline
• And how effectively they turn interest into results

Why this matters right now

At the moment, we are in a slightly unusual position. We’ve sold the homes and we now have buyers actively looking — many of whom are pre-qualified and ready to move.

But without new stock coming to the market, those buyers are left waiting.

Final thought 

If you’ve been thinking about moving, or even just curious about what your home might achieve in the current market, this could be the right time to have a conversation.

No pressure. No obligation. Just a clear, honest view of where your property sits — and how to approach the market properly.

Because in this market, getting the strategy right from the start makes all the difference.

To arrange a free valuation and marketing strategy consultation, call 0161 428 3663 or e-mail sales@mkiea.co.uk. Alternatively, you can book an appointment online here Book a Free Sales and Marketing Strategy Meeting Online